What does SEO stand for?

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SEO stands for Search Engine Optimization. This term refers to the strategic process of optimizing web content to increase the visibility and ranking of a website in search engine results. The primary goal of SEO is to enhance organic traffic to a website by ensuring that it meets the criteria and algorithms used by search engines like Google to rank pages. This involves various techniques, including keyword research, content creation, link building, and technical enhancements to improve user experience and site performance.

The other options don't accurately capture the essence of what SEO entails. For instance, Search Engine Operations suggests a focus on the functionality or mechanics of search engines rather than the optimization of content for better visibility. Social Engagement Optimization might imply a focus on social media strategies, which are part of digital marketing but not directly related to search engines. Lastly, Systematic Enhancement of Output does not align with established terminology in digital marketing and further deviates from the core concept of improving a website's search engine ranking.

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